Per Näslund or Näs Perlund, as some would say. At Labelf he can be described as the technical plumber, doing the groundwork to enable his team to develop fantastic AI-things on top of it. He has the ability to see beauty where few others can and his current fascination is the intersection between art, code, and financial markets. He grew up in the northern part of Sweden and dreamt of becoming a hockey pro or a broker as a kid. But lucky Labelf, destiny had other plans for him.